Livestock service
One record for the individual animal, one ledger for the herd — no competitor does both
Livestock and mixed-animal practice runs on two kinds of record at once: an individually-ID'd patient chart for the cow with the difficult calving or the bull under a breeding soundness exam, and a group-level ledger for the 200-head lot that just went on a VFD feed additive together. Most software picks one side — a clinical PIMS that treats a herd like 200 separate patients, or a farm-ops tool that tracks the group but has no real patient chart underneath. Vivetra's Livestock service runs both in the same deployment: a genuine per-animal clinical chart alongside a GIN-based (Group/Lot Identification Number) VFD ledger for group-administered feed medications, so a compliance officer and a treating vet are reading the same record, not two systems that have to be reconciled by hand.
$200/mo as your first service — unlimited doctors and staff, fully managed hosting included in that price, not a footnote. +$50/mo if added to an existing Vivetra deployment that already runs another service.
Built for the herd and the clipboard
Individually-ID'd chart AND group/lot VFD ledger, one product
A single animal keeps a real clinical history — exams, treatments, breeding records — while a GIN-based ledger tracks Veterinary Feed Directives issued to a whole group or lot at once. Same deployment, same database, no export-and-reconcile step between a clinical view and a compliance view.
VFD issuance, expiration, and renewal tracking
Every Veterinary Feed Directive is logged with its issue date, expiration, and the species/production class it covers, with renewal reminders before a directive lapses mid-feeding-period — not a paper form filed in a drawer until an audit asks for it.
Withdrawal-period tracking per treatment
Any treatment with a meat or milk withdrawal period is tracked per animal or per group, with the clear date flagged against marketing or milk-pickup schedules — the record a processor or auditor asks for first.
Farm-call and ranch-route scheduling
Build a day's ranch or farm calls in driving order — herd checks, pregnancy exams, vaccination rounds — in the same calendar view as the clinic's walk-in appointments, instead of a separate paper route sheet.
Mixed-species herd records, one shared-core deployment
Cattle, sheep, goats, and swine records live side by side under the same practice account — a mixed-animal or production-medicine practice doesn't need a second system for the species that isn't cattle.
Unlimited doctors and staff, one flat price
Add a second field vet or a compliance-tracking tech without a per-seat quote — the price above doesn't change because your headcount grows.
Where we're honest about the gap
AgriWebb is the name every large-scale grazing operation already knows — Sydney-founded in 2013, with vendor- and press-confirmed on-platform coverage of more than 25% of Australia's grazing animals. AgriWebb has agreed to be acquired by URUS (announced May 2026, pending close, expected Q3 2026) — a real, near-term consolidation in this space, though not yet a completed deal. That's production-scale grazing-management depth Vivetra doesn't claim to match; our lane is the vet-facing clinical chart plus VFD compliance ledger, not whole-ranch grazing and pasture management.
GlobalVetLink is often assumed to be VFD-only, and that undersells it — its FeedLINK product is the VFD-focused piece, but the wider platform also issues eCVI health certificates, EIA test records, and prescriptions. It's best described as an animal-health compliance and certificate bolt-on, not a full practice-management system — a practice using it still needs something else underneath for the actual clinical chart, which is exactly the gap our combined chart-plus-ledger approach is built to close.
Herdwatch, which acquired the Irish vet-PMS VetDrive in January 2026, is structurally the closest analog to what Vivetra is trying to be — individual and group herd management in one product, serving 20,000+ farms out of Roscrea, Co. Tipperary. It just isn't shaped for the US market or built around VFD compliance specifically, which is the gap this service exists to fill for US, Canadian, UK, Irish, Australian, and New Zealand practices.
CattleMax (producer-facing farm apps since 1999, 8,000+ ranches) and Performance Livestock Analytics /Feedlot Health Management Services are a different category entirely — production-metrics and consulting tools for producers, not vet-facing practice management, so we don't count them as direct competitors. ImproMed and Vetspire are established general large-animal PIMS options worth knowing about if VFD-specific tooling isn't your priority.
Two gaps we state plainly rather than gloss over: a large commercial feedlot already paying for Performance Livestock Analytics or Feedlot Health Management Services isn't going to drop those production-metrics and consulting tools for a compliance ledger alone — Vivetra is built to coexist alongside that kind of tooling, not replace it. And we can't confirm what VFD or group-treatment capability, if any, sits behind DairyComp, PCDART, or Cow Sense's enterprise/veterinary-partner logins — that's outside what public research can verify, so we're stating it as an acknowledged unknown rather than claiming those three lack VFD or group-treatment features.
Two more things we tell every prospective customer upfront: there's no built-in payment processing inside Vivetra itself — your practice is never locked into a specific processor or a per-transaction cut on your clients' payments — and we're a new, unproven vendor next to competitors with real years-long track records. Both are true, and neither is a footnote.
Will Vivetra replace what our feedlot already uses for production metrics?
Probably not, and we'd rather tell you that upfront. If you're a large commercial feedlot already running Performance Livestock Analytics or a Feedlot Health Management Services engagement for production metrics and consulting, Vivetra's Livestock service isn't built to replace that — it's built to sit alongside it, covering the vet-facing clinical chart and VFD compliance ledger those tools don't focus on. Most practices that adopt us for this service are looking for the compliance-and-chart piece, not a production-analytics replacement.